Five Ways To Make It Easier For Your Customers To Give Your Business Feedback!
1) Use of QR codes
What is a QR Code? Quick response, or QR, is a type of barcode that can store a multitude of information. The obvious difference between a QR Code and Barcode is its appearance. A QR Code is always in the shape of a square and contains smaller, even blocks similar to Tetris.
Why your shop should be using QR codes
QR codes have come a long way since their initial roll out in the early 2000s. Safety is a priority for all sorts of small businesses, QR codes are making a comeback. What’s changed? Well, you no longer need to download a separate app to scan them. Simply use your phone’s camera, position over the code, and that is it – the information you associated with your QR code automatically pops up in seconds.
So, what is a shop to do?
Give Quick Response (QR) codes a try. These little square-shaped, black and white symbols are a fast, easy and effective way to relay a customer feedback survey. Use them to access to your shops’ survey with a simple click on their smart phone. Nothing to write down, nothing to remember, just click on your phone’s camera.
They show you aree adaptable & tech- savvy.
Depending on your audience, you can have them printed on a direct mail piece, business cards, posters, stickers, or even screens—anywhere a customer or employee might encounter one. This method works especially well for employees in a non-traditional workspace, such as construction sites, where checking email is not a priority.
QR codes can be added to your social media pages, such as Twitter or LinkedIn. The benefits of using a QR code are that there is no additional cost to distribute. You can also easily reach a wide-spread audience, and it can be posted to your site, so you know the individual taking the survey is already interested in your shop.
Places to show your shop’s QR code to get more feedback are:
• Twitter
• Instagram
• TikTok
• LinkedIn
• Spotify
• TripAdvisor
• SMS
• Link to any page on the web, such as your website, contact form, YouTube, and much more.
• Email
Need a QR Code?
Simply email alr_support@asklistenretain.com, and we will generate a shop- specific QR code for FREE and email it back to you. Remember it never expires, so use it as often and in as many places as possible.
2) Unique URLs:
A unique URL is a unique web address specific to your shop’s customer satisfaction survey and can help your audience reach you more quickly and easily.
If your customers must enter a code or go through a drop-down menu to find your shop before giving customer feedback, you might want to consider supplying/displaying your shop’s specific and unique URL instead. Using this, the customer will get right to the first question of the survey without having to click an additional few times (which irritates some people).
For example, if your shop number was 12345, and your survey link is normally, https://myshopbanner_survey.com, your unique URL would be https://myshopbanner_survey.com?SN=12345, taking your customer past the shop selection pages (State, City, and Shop Name)
For even more customer convenience, combine the use of QR codes and athe Unique URL for the best customer experience accessing your survey!!
3. Email customers individually or in bulk:
One of the options in your shop's ALR portal is to send out survey requests, personalized to their shop location (as seen above).
The shop can send one, or as many as they would like in bulk. Simply have a spreadsheet ready, with their customer emails. Instructions are simple!
4. NEW - SMS Text customers individually or in bulk:
With recent changes in government regulations, ALR can now send SMS text messages from the ALR portal the customers mobile.
Similar to the steps above in the email survey invitation sends but the advantages of SMS text messages are great!
Easy to Use
>> Our texting service couldn’t be easier. We simply send a link directly to your target audience’s phone to complete the survey.
Wide Reach
>> Texting is one of the most used channels available, meaning reaching consumers who use mobile devices is simple and easy.
Convenient
>> Your users can choose to answer the questionnaire when and where it is most suitable to them. Catch them on the train or bus to work or during their lunch hour.
Quick Analysis
>> Mobile survey data is collected in real time and results can be analysed instantly getting you the positive or negative feedback that you need to know about right away!
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5 - Integration with shop management systems, such as NAPA TRACS
Imagine not having to remember to ask customers to complete a customer feedback survey, or putting up CSI posters, or even creating QR codes!
That’s right!
Let ALR automate the whole customer survey process. With integrations built for NAPA TRACS Legacy and Enterprise, every time a Repair Order is closed, the customer automatically gets an email or SMS text to give feedback on this recent experience at your shop. Yes, it can be this easy.
6 - Other tried and true methods:
- Posters behind the service desk
- Avery invoice stickers with "Give Us Your Feedback" and link to the customer survey at ALR
- On your website, add a tab or page with "Give Us Your Feedback"
- Have the counter person ask for the customers valued feedback each and eveytime!